

July 23, 2026
How Aramisauto's web team shapes the customer experience
NOTES FROM THE GEMBA – In the last article about Aramisauto’s transformation, the author discovers how Lean shapes the website behind millions of customer interactions every month.


October 11, 2018
Developing customer loyalty in the digital age
FEATURE - To get on a path of sustainable growth, an organization must get to know its customers... and there is no better way of doing so than embracing and analyzing their complaints.