Planet Lean: The Official online magazine of the Lean Global Network
A CEO shows us the Obeya room in his hospital

A CEO shows us the Obeya room in his hospital

Carlos Frederico Pinto
November 15, 2017

VIDEO - The CEO of a cancer center in Brazil gives us a tour of the their obeya room, taking us through their strategy deployment and explaining how it supports their mission of reducing the burden of cancer.


Gemba guide: Carlos Frederico Pinto, CEO, Instituto de Oncologia do Vale - São José dos Campos, Brazil


Our obeya is something of a "living room" - it constantly evolves as the problems we face change. It is from the "Green Room" that we monitor our performance, track metrics, devise our strategy and then deploy it across the business.

Check out the video below, in which I show you the visual management boards we use and explain how the room works.


THE GEMBA GUIDE

Carlos Frederico Pinto photograph
Carlos Frederico Pinto is the CEO of Instituto de Oncologia do Vale, in Brazil

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Embracing the kaizen spirit
December 2, 2021
Embracing the kaizen spirit

FEATURE – When we emphasize systems and roles but fail to encourage and support kaizen, we cannot expect to tap into the full potential of Lean Thinking as a cognitive revolution.

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Studying managerial behaviors in corporate lean programs
May 25, 2016
Studying managerial behaviors in corporate lean programs

RESEARCH – The author explores the effectiveness of five common managerial practices in driving a corporate lean initiative forward, analyzing the data gathered while visiting 36 factories of a large corporation.

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Kanban beyond the facility: the Gilbarco case
October 2, 2025
Kanban beyond the facility: the Gilbarco case

CASE STUDY – Gilbarco Veeder-Root transformed its global supply chain by adopting an e-kanban software, integrating warehouses, suppliers, and plants worldwide.

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Grasping the paradoxes of lean to learn leadership
January 25, 2017
Grasping the paradoxes of lean to learn leadership

PROFILE – We may think it is cut and dried, but lean thinking is, in fact, full of paradoxes and trade-offs. According to Cécile Roche, learning to navigate them is one of the defining traits of a lean leader.

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